Mexican cinema operator, Cinépolis, has announced the locations of six new movie theaters in Saudi Arabia.
The six cinemas will be rolled out across the Kingdom over the next two years, with the first due to open in Lulu Mall, Dammam, at the end of 2019, four scheduled for 2020 and the sixth for 2021.
“Cinépolis’ launch into the Saudi Arabia entertainment market is a key milestone in our expansion strategy over the next five years,” a spokesperson from Cinépolis Gulf said.
Cinépolis will introduce its cinema-going experience through high-tech theater concepts, including Luxury, Premium, Macro XE, 4D Emotion and Cinépolis Junior auditoriums, the company said in a statement.
The new openings will be located in Lulu Mall in Dammam, Al Hokair Time in Jazan, Obhour Mall in Jeddah, Cordoba Mall in Riyadh, Najran City Center and Al Massarh Mall, with a total of 63 screens across all six locations.
Read: Empire Cinema consortium to open 10 4DX screens in Saudi Arabia
The Junior Theater will feature a colorful Jungle Gym, complete with slide and ball pit, as well as fun bean-bag seating. Meanwhile Luxury auditoriums will include 180 degrees, super relaxing leather reclining seats with personal amenities, Maitre d’ call buttons, personal bag storage and adjustable tables.
The Saudi General Commission for Audiovisual Media (GCAM) issued the fourth Exhibitor License for Cinema Operation to Cinépolis International under the entity Luxury Entertainment LLC, which has partnered with Al Hokair Group for expansion in the Kingdom along with its regional partner, Al Tayer Group, in August 2018.
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