Logo of Saudi Industrial Development Company (SIDC)
Saudi Industrial Development Co.’s (SIDC) wholly owned subsidiary Global Marketing Co. for Sleeping System Ltd. (Sleep High) launched a new identity.
In a statement to Tadawul, SIDC pointed out that the step is in line with the company’s strategic plan to provide the market with an inspiring business model.
The new identity will contribute to enhancing the brand’s sales, diversifying its product basket and expanding its customer base, the statement added.
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