HPDC and BRF Break Ground on Major Halal Poultry Facility in Jeddah, Strengthening Saudi Arabia’s Position in the Global Halal Market

The groundbreaking ceremony

In a strategic move to establish an integrated halal ecosystem and advance local industries, Halal Products Development Company (HPDC), a wholly owned subsidiary of Saudi Arabia’s Public Investment Fund (PIF), in partnership with global food company BRF, has broken ground on a state-of-the-art halal poultry processing facility in Jeddah through their joint venture, BRF Arabia.

This milestone marks a significant step in HPDC’s efforts to support self-sufficiency in the food sector and elevate local production standards in line with international benchmarks. The facility, one of the largest halal poultry investments in the Middle East, will span over 100,000 square meters.

The first phase of the project, currently underway, represents an investment of SAR 600 million and is expected to deliver an annual production capacity of approximately 40,000 tons. The facility’s total output is projected to reach 70,000 tons per year in subsequent phases. This phase will cater to various segments including retail, hospitality, and food services through four specialized production lines—sharwarma, burgers, baked products, and calibrated poultry.

The project underscores HPDC’s commitment to driving sustainable economic impact. In its initial phase, the facility is anticipated to create over 500 direct jobs, in addition to numerous indirect employment opportunities across supply chains and supporting services, thereby contributing to job localization and economic growth in the Kingdom.

Aligned with Saudi Vision 2030, the project also aims to support economic diversification and boost non-oil exports. By 2034, the facility is set to export around 11,000 tons of halal products to international markets.

Commenting on the event, Mr. Fahad bin Sulaiman Al-Nuhait, CEO of HPDC, stated:

"We believe that building national capabilities in halal industries is fundamental to enhancing the Kingdom’s role in the global halal economy. This initiative is not just an investment in infrastructure, it’s an investment in human capital, product quality, and long-term growth. Through BRF Arabia, we are building a fully integrated halal industrial ecosystem that will elevate Saudi Arabia’s competitiveness on the global stage."

The new facility represents a cornerstone of HPDC’s broader strategy to expand the domestic halal food value chain and establish a robust industrial base that positions the Kingdom as a leading global hub for halal production.