Lucid joins ‘Made in Saudi Arabia’ program

Lucid Group Inc. has officially joined the “Made in Saudi Arabia” program, securing the right to use the program’s logo on its products.

The logo symbolizes quality, excellence, and customer confidence. It reflects the Kingdom’s commitment to becoming a leading hub for innovative manufacturing.

Lucid is the first original equipment manufacturer (OEM) in the automotive sector to obtain this logo, highlighting its ability to produce world-class Saudi-made electric vehicles (EVs) and confirming its contribution to developing the Saudi automotive industry, the state-run SPA news agency reported.

Minister of Industry and Mineral Resources Bandar Alkhorayef said that Lucid’s joining of the program as the first car manufacturer reflects the strategic transformation underway in the Kingdom on building an integrated EV industry.

He added that the move is in line with the objectives of the National Industrial Strategy, which focuses on empowering promising sectors and attracting qualitative investments in advanced industries.

Saudi Arabia has become a pivotal destination for EV manufacturing, backed by modern infrastructure, favorable policies, and qualified human resources. The presence of major companies in the Saudi market, such as Lucid, further strengthens the Kingdom's role as a global hub for greenfield industries, thus promoting local content, non-oil exports, industry localization and knowledge transfer, the minister stated.

Alkhorayef emphasized the government’s commitment to fostering an investment environment that supports leading companies in achieving industrial innovation and transformation, paving the way for a sustainable, technology-driven future.

Expressing the company’s pride in joining the program, Faisal Sultan, Vice President and Managing Director of Lucid, said the program reflects sustainability, innovation, and excellence.

“With the increasing trend in the Kingdom towards expanding the use of EVs, we seek to provide an advanced and unique experience for our customers."

Lucid's joining aligns with the objectives of the program, which is supervised by the Saudi Export Development Authority, to bolster the attractiveness of the Saudi industrial sector, encourage local consumption and spur local and foreign investments. This is in addition to supporting national companies in expanding into global markets, contributing to the growth of Saudi non-oil exports and achieving economic sustainability.