SEVEN unveils SAR 1.3B entertainment destination in Aseer

Logo of Saudi Entertainment Ventures - SEVEN

Saudi Entertainment Ventures (SEVEN), which is wholly owned by the Public Investment Fund, announced fifth entertainment destination in the Kingdom and the first in the Aseer region.

With an investment value of more than SAR 1.3 billion, the entertainment destination is strategically located between the cities of Abha and Khamis Mushait, near Abha International Airport, according to a statement.

The development is set on a land size of 64,000 square meters with a built-up area of more than 79,000 square meters.

Abdullah AlDawood, Chairman, SEVEN, said: “Abha represents another ambitious project in the framework of our efforts to support the entertainment sector across the Kingdom following the objectives and goals of Vision 2030. We are forecasting a GDP contribution of more than SAR 4 billion and over 5 million visitors by 2030. In addition to creating more than hundreds of direct and indirect jobs for the people of Aseer region".

SEVEN has appointed Modern Building Leaders to undertake the construction works.

SEVEN is investing more than SAR 50 billion to build 21 entertainment destinations which will provide unique and innovative world-class entertainment experiences and global partnerships from within the sector.