Riyadh firm unveils multi-channel platform to boost customer engagement

Riyadh-headquartered cloud platform, unifonic, has launched an enhanced multi-channel platform that empowers businesses to engage with customers through a portfolio of business applications and a single API for SMS, voice and instant messaging apps.

Targeting the call from businesses to better engage with their customers across a multitude of communications channels, unifonic developed the enhanced multi-channel platform to provide a heightened customer engagement that removes the traditional one-way conversation and enables customers to be interactive with brands on their preferred channel.

“With personal preference, the cornerstone of how modern consumers communicate, the agility of unifonic’s multi-channel platform solution puts the power back into businesses’ hands,” Ahmed Hamdan, CEO and founder of unifonic, said.

“The platform’s flexibility allows businesses to engage customers throughout the year on their preferred channel or instant messaging app,” Hamdan further added.